mcphersons Networking Tips

Many people dread the idea of networking events. Why would you want to walk into a room full of people you don’t know? What should you say? Accountants may not be the best known for their social skills. However, at mcphersons, all key staff are encouraged to get out there and meet people.

Peter Watters is an Associate Director at mcphersons and a regular part of the Bexhill and Hastings networking scene. Here are some of his tips that have helped to make networking enjoyable and effective.

1. Arrive on time – it is less intimidating when it is quieter and people aren’t settled into groups.
2. Smile , make eye contact, remember and use their names.
3. Be passionate about your business but don’t go for the hard sell. People do business with people they like. You are starting a relationship, not selling your product right now.
4. Ask questions and listen to the answer. It doesn’t have to be over complicated. ‘Have you attended this event before?’ ‘Can I join you?’
5. Follow up – ask the best way to stay in touch and take their details. Link in with them, remind them of your conversation.
6. Keep going to different events. You will find more and more familiar faces each time you go.